The 6 abysses where experimentation fails – Webinar

Faster growth AND less risk?
Yes, that is possible. How?

By successfully introducing a culture of experimentation.
But: Many fail in the process.

That’s why I’m sharing my most important learnings from 20 years of experience.
In a webinar on 6 May 2025, together with Varify.io® A/B Testing and design-bestseller.

👉🏼 6 chasms where experimentation fails.

You are cordially invited! Sign up now!
(Please note: Language of the webinar is German)

6 Abgründe, an denen Experimentation scheitert - Webinar

How can we avoid the most difficult pitfalls of experimentation?

We take a look at the challenges that companies face when they want to establish an experimentation culture and at the same time show how an environment can be created in which continuous testing and continuous improvement takes place.

Together with Steffen Schulz, Co-Founder of Varify and Geoffroy Dickson, Head of UX at Design Bestseller and specialist in conversion rate optimization, I cordially invite you to our webinar “6 pitfalls where experimentation fails”. 

You will learn how to build a sustainable testing culture, avoid the most difficult pitfalls and make data-based decisions that will increase your long-term success.

What you can expect:

👉🏼 Continuous improvement and innovation
▪️Challenges which companies face when building an experimentation culture 

👉🏼 Culture of Experimentation
▪️Exklusive Insights: How Design Bestseller has established a successful test culture

👉🏼 How you (don’t) fail
▪️ The perfect A/B testing program: What really works
▪️Typical obstacles and how to overcome them
▪️Hands-on tips for successful experimentation

👉🏼 Sign up now!

We look forward to seeing you 😊